We breakdown and reverse engineer the psycholgical formulas and sometimes sneaky tactics that top marketers use. And deliver to you in actionable bits that you can use right away. Take'em, copy 'em, adapt 'em… but whatever you do, use them in your business.
Selling can be scary.
Most people have a hard time selling, promoting and marketing themselves or thier work. It's the fear of rejecton, the kneek knocking sickly feeling of "what if they hate it? What if no one buys?"
But some people just seem like naturals. They can sell at will.
People jump and clamour to buy thier courses and products. Like they have some sort of invisible influence. It's easy to think that they are exeptional and that's why. It's something you can't replicate.
But that's not so. Not even Close.
The secret is to tap into the psycological roots of decision making...
These "natural salesmen take advantage of what Tony Robins calls "human needs psycology"
Here are the first four needs…
- Certainty: You need to know that you can avoid pain and gain pleasure
- Un-Certainty (Variety): The need for the unknown, for change, new stimuli
- Significance: Feeling unique, important, special or needed
- Love/Connection: A strong feeling of closeness or union with someone or something
Now everyone from the Dali Lama to the meth addict living in a trailer in Albuquerque, New Mexico (think Jessie from breaking bad) must have these needs met.
And here are the two needs that lead to Fulfillment…
- Growth: An expansion of capacity, capability, or understanding
- Contribution: A sense of service and focus on helping, giving and supporting others
How can you tap into these needs?
6 minutes and 17 secconds into the talk. Robbins tells you...
One word. Emotion.
The natural sellers connect emotinally and move us to take action
Think about the last big purchase you made. It may have been a car or a house or a trip for your family
What did it feel like?
I'm sure you thought it through. But you saw it and just had to have it. An emotion drove you to want it. Then you thought "Can I make it work?"
The "natural" sellers tap into our core emotions.
Big or small every decision is affected by psycology. From tapping into emotion to using principles like the Zeigarnik effect in your website design.
You can learn to copycat "invisible influence" to draw people to you and your products.
Together we'll explore conversion, influence and persuasion strategies. Explain why they work and show you how to use them in your business.
Other than your time and attention, this won’t cost you anything (perfect if you’re curious enough to want to learn a little more). Click here (or the big button below) and let’s take this to the privacy of your inbox.
Or you can explore on the blog your own. Though you won't get full access to all the lessons (unless you sign up) and they make a whole lot more sense if you get them in the right order
No, I rather read the blog for now.